Overture Bid Price Hidden

Overture has stopped displaying the bid price on their results page. Formerly, if you ran a search at overture.com, you could see who had bid on the term and how much. That information is still available, but it is now only viewable from the "View Advertisers' Max Bids" link in the upper right hand corner. You have to re-enter your search and then add the security code displayed in a graphic. It is somewhat like AltaVista’s submission code on their basic add URL service and probably is designed to prevent automated bid checking.